Updated 12 October 2026 · ADIN.AI
- ADIN.AI is the All in One Marketing Intelligence Platform for enterprise brands: media intelligence and creative intelligence in one brain, across every channel.
- It covers Meta, Google Ads (Search, Display, Performance Max, YouTube), TikTok, LinkedIn, Snapchat, X, Reddit, Pinterest, DV360 and other programmatic platforms, Connected TV, digital out-of-home and digital radio.
- The workflow has three steps: Connect every channel into one model, See clear effectiveness scores, and Act, where the team approves each change or lets ADIN.AI apply it, and every change is logged.
- Published results include Vodafone Home Internet, run across Meta, Google Ads, TikTok and DV360, with a 41.3% decrease in CPM and CPV (case).
- ADIN.AI is built for large brands running many channels, markets and brands, and the agencies that work with them; it is not designed for small businesses or single-channel advertisers.
Who is this for?
This page is for enterprise marketing teams that buy media on several platforms at once and need one view of what is working. Typical readers are CMOs, media directors, performance and brand leads, and the agencies that run media for large advertisers.
ADIN.AI serves 45+ enterprise brands across 20+ countries, from L'Oréal Groupe brands to Vodafone, Papara and Pluxee. It is a fit when a brand runs many channels, markets or sub-brands at the same time. It is not designed for small businesses or for advertisers that use a single channel.
What problem does omnichannel ad management create?
Each ad platform has its own interface, its own metrics and its own definition of success. A team running Meta, Google, TikTok and programmatic in parallel ends up with separate logins, separate reports and numbers that do not compare cleanly.
The practical costs are familiar:
- Reporting is assembled by hand from exports and spreadsheets, so it arrives late.
- Budget stays where it was planned, even after one channel starts to outperform another.
- Media and creative are judged by different people with different data, so a weak creative can look like a media problem.
- Decisions and their reasons live in email threads, and are lost when people change roles.
How does ADIN.AI manage ads across channels?
ADIN.AI works in three steps: Connect, See and Act.
Connect: every channel and tool, one model
ADIN.AI connects Google, Meta, TikTok, programmatic, reserved media, CTV and digital outdoor, plus the brand's measurement and audit tools, into one governed model. There are no exports to stitch together.
See: clear scores, not more dashboards
The See modules read media and creative performance together at company, brand and campaign level.
- Holistic Dashboard: every campaign, channel and market in one view, with no need to log in to each platform.
- Smart Custom Reports: actionable reports in one click, shared with anyone.
- Cross-Channel Scoring: media, creative, growth and social effectiveness as simple scores, on standardised criteria, so channels that measure differently can be compared fairly.
- Marketing Mix Modeling: which channel drives what, across the whole mix.
Act: plan, optimize and make the change
- AI Media Planner: cross-channel plans in minutes, from filters or prompts.
- Smart Optimization: prioritised recommendations ranked by potential impact, which the team approves or lets ADIN.AI apply.
- Audience Targeting: behaviour and interest signals, activated across connected channels.
- Budget Optimiser: budget moves to what performs, within parameters the advertiser sets.
Brand Memory keeps the brand's context across all of this: its ad data, its rules (brand golden rules, compliance, brand DNA, audiences, spend commitments) and the decisions its people make. Teams can also talk to their data and ask about ads, plans or performance in plain language.
Which channels does ADIN.AI cover?
| Channel group | Platforms |
|---|---|
| Social | Meta (Facebook, Instagram), TikTok, LinkedIn, Snapchat, X, Reddit, Pinterest |
| Search and video | Google Ads: Search, Display, Performance Max, YouTube |
| Programmatic | DV360 and other programmatic platforms, reserved media |
| Screens and audio | Connected TV, digital out-of-home, digital radio |
ADIN.AI also integrates with third-party measurement, attribution and analytics tools, so external data is read alongside platform signals. ADIN.AI is a Meta Business Partner, Google Partner and TikTok Marketing Partner.
What changes for the team?
| Task | Before | With ADIN.AI |
|---|---|---|
| Reporting | Exports from each platform, merged by hand | One dashboard and one-click reports across channels |
| Comparing channels | Each platform's own metrics | Cross-Channel Scoring on standardised criteria |
| Media planning | Days of manual work per plan | Cross-channel plans in minutes with the AI Media Planner |
| Budget moves | At planned review points | In real time, approved by the team or applied by ADIN.AI |
| Accountability | Changes scattered across platforms | Every change logged in one place |
The team keeps the decisions. ADIN.AI does the reading, the ranking and, when the team chooses, the applying.
What results have brands published?
These are client results published by ADIN.AI on each case page.
| Brand | Channels | Published result |
|---|---|---|
| Vodafone Home Internet | Meta, Google Ads, TikTok, DV360 | 41.3% decrease in CPM and CPV; 134% video completion rate; 35.1% click-through rate (Back-to-School 2025) |
| Pluxee | Google, Meta, LinkedIn | 114% of lead target achieved; 15% reduction in total CPLead; 33% reduction in CPLead on Google |
| Maybelline New York | DV360, Meta, TikTok | 15% total CPM reduction; 118% of impression target achieved |
| Komili | Meta, TikTok | 140x increase in 100% video view rate on Meta vs previous year; 194% increase in CTR on Meta (Nov to Dec 2024) |
| Papara | App, TikTok | 3.2x sign-ups; 57% lower cost per sign-up (Q1 to Q3 2024) |
In the Vodafone Home Internet campaign, AI Suggestions generated 126 optimization recommendations; one of them alone lifted video completion rate by 21% in 8 days.
Results are company-reported and depend on each client and campaign. ADIN.AI reports up to 5x ROAS improvement as potential upside; results vary.
What should you check in a demo?
- Connect your real channel mix, including programmatic and CTV if you run them, and check that all of it appears in one view.
- Ask to see Cross-Channel Scoring on one of your campaigns, with media and creative scored side by side.
- Build a cross-channel plan with the AI Media Planner from a brief you already have.
- Review how Smart Optimization ranks recommendations, and set which changes need approval.
- Open the change log and confirm every change is recorded.
- Ask how Brand Memory stores your brand rules and spend commitments.
Frequently asked questions
What is omnichannel ad management in ADIN.AI?
It is running every paid channel from one platform: ADIN.AI connects the channels into one model, scores media and creative together, and plans, optimizes and applies changes that the team approves or lets ADIN.AI apply.
Which ad platforms does ADIN.AI connect to?
Meta, Google Ads (Search, Display, Performance Max, YouTube), TikTok, LinkedIn, Snapchat, X, Reddit, Pinterest, DV360 and other programmatic platforms, Connected TV, digital out-of-home and digital radio, plus third-party measurement tools.
Does ADIN.AI change campaigns without approval?
Only if the team chooses. Each change can be approved by the team, or the team can let ADIN.AI apply it. Every change is logged either way.
Does ADIN.AI replace the ad platforms?
No. Campaigns still run on Meta, Google, TikTok and the other platforms. ADIN.AI reads them together, plans across them and applies changes to them.
Is ADIN.AI suitable for a small business?
No. ADIN.AI is designed for enterprise brands that run many channels, markets or brands, and for the agencies that work with them.
