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Media Intelligence · Where you spend

Less waste.
More from every channel.

Plan, optimize and move budget across Google, Meta, TikTok, programmatic and connected TV (CTV) from one screen, not channel by channel. ADIN.AI suggests the change; your team approves it, or lets ADIN.AI apply it. Every change is logged.

Channel tools optimize their own channel. ADIN.AI optimizes the whole plan.

AI Media Planner

A full media plan in minutes.

Full-funnel, cross-channel media plans in minutes, from a brief, a prompt or a few filters.

  • Built on your historyDraws on up to 10 years of your past performance data.
  • Scenarios before you spendProjects expected results across scenarios, such as reach, frequency and cost.
  • Budget split for youAllocates budget across channels to reach the campaign goal.
Maybelline New YorkCost per ad recall−71%
Smart Optimization

The next change, ranked by impact.

Reads hundreds of performance signals while campaigns run and turns them into ranked recommendations.

  • Ranked by impactThe changes that move results most come first.
  • Approve or auto-applyYour team approves each change, or lets ADIN.AI apply it.
  • Every change loggedYou always see what changed, when and why.
Vodafone Home Internet · 126 recommendationsVideo completion rate, one change, 8 days+21%
Budget Optimiser

Budget moves to what works, while it runs.

Moves budget across channels and campaigns in real time, toward what is working and away from what is not.

  • Live signalsReallocates as results come in, not at the end of the month.
  • Your limitsWorks within the parameters your team sets.
  • Quality over volumeCan optimize for engagement quality, not only impressions.
Vodafone Home Internetcost per thousand impressions and cost per view−41.3%
Audience Targeting

Reach the people who will respond.

Finds the highest-value audience segments for each campaign goal and activates them across every connected channel at once.

  • Behaviour and interest signalsSegments built from what people do, not only who they are.
  • One audience, every channelThe same segment runs on every connected platform.
  • Less wasteFewer impressions spent on people who will not respond.

Adin Brain · in every suite

Adin Brain

The same brain in every suite.

Every suite runs on Adin Brain, the intelligence layer that knows your brand and learns from every campaign.

  • Brand MemoryThe context layer. Knows your brand rules, past decisions and feedback, so every recommendation fits your brand.
  • Cross-Channel ScoringMedia and creative effectiveness as simple scores, weighted by your brand's own priorities.
  • Holistic ViewEvery campaign, channel and market in one view.
  • Marketing Trained AlgorithmsAlgorithms trained for marketing decisions: planning, budget, audiences and creative.
  • Talk to Your DataAsk about your ads in plain words and act on the answer.
  • Smart ReportsActionable reports in one click, shared with anyone.
  • Custom ReportsReports built around your own metrics, brands and markets.
Also on the platform

One platform, three suites.

For the restless

You were always going
to go further.

Every bit of marketing intelligence, at your command. The rest is imagination, and yours has no limits.

ACTLive
+12% budget → TikTokApplied ✓
New creatives · MetaApplied ✓
Frequency cap · DV360Approve
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