Technology Tracker 2026 - data tables (core)

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 14% of UK generative AI and chatbot users used them in the past 12 months to make price, product or service comparisons

   OfcomUnited KingdomAug 2026n=1,812

2. 46% of UK adults used a generative AI tool such as ChatGPT, Meta AI, Google Gemini or Microsoft Copilot in the past 12 months (Ofcom Technology Tracker 2026)

   OfcomUnited KingdomAug 2026n=4,033

3. 5% of UK adults live in homes whose only internet access is mobile (mobile broadband and/or mobile phone network data, no fixed or satellite broadband)

   OfcomUnited KingdomAug 2026n=4,033

Used in Market Radar

The Market Radar pages that use this report.

About this report

Publisher

Ofcom
All 4 Ofcom reports in the library

Published

Aug 2026

Type

Official statistics

Sample

n=4,033

Countries

• United Kingdom

Regions

• EMEA

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