What Drives Asian Consumers' Love for Cosmetics?

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 47% of consumers across 12 Asian markets buy cosmetics through online marketplaces, ahead of supermarkets (44%) and department stores (39%); 60% in the Philippines and 55% in Thailand prefer online.

   Rakuten InsightAPACFeb 2025

About this report

Publisher

Rakuten Insight

Published

12 Feb 2025

Type

Report

Regions

• APAC

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