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EMARKETER x Partnerize AI discovery attribution survey
EMARKETER1 Jul 2026Surveyn=100United States
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60% of US marketing leaders name AI-driven discovery the hardest channel to attribute; 54% say AI-driven discovery has undermined confidence in their current attribution model
EMARKETERUnited StatesJul 2026n=100
Just 8% of US marketing leaders can track AI-driven discovery's influence on revenue and conversions end-to-end; 15% have a reliable way to measure revenue from consumers influenced by AI discovery off-site
EMARKETERUnited StatesJul 2026n=100
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About this report
- Publisher
- EMARKETER
All 5 EMARKETER reports in the library - Published
- 1 Jul 2026
- Type
- Survey
- Sample
- n=100
- Countries
- Regions
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