Face value: Unmasking Australian skincare shoppers in 2025

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 23% of Australian skincare consumers rank 'locally manufactured' among top sustainability factors

   YouGovAustraliaFeb 2025n=800

2. 34% of Australians buy skincare to make their skin feel great and 32% to improve skin for health reasons

   YouGovAustraliaFeb 2025n=1,000

3. 55% of Australian skincare buyers pick a retailer for good deals and discounts

   YouGovAustraliaFeb 2025n=800

4. 57% of Australian skincare consumers discover new products on Instagram; TikTok reaches 62% among 18-29s

   YouGovAustraliaFeb 2025n=800

About this report

Publisher

YouGov
All 30 YouGov reports in the library

Published

4 Feb 2025

Type

Survey

Sample

n=1,000

Countries

• Australia

Regions

• APAC

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