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NIQ APAC Ecommerce Snapshot Report (June 2025)

NielsenIQJun 2025Measured dataSouth Korea

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  1. 37% of APAC consumers shop online to get better deals, the region's top CPG saving strategy (10 pts above global); 33% switch to a lower-priced option

    NielsenIQAPACJun 2025

  2. E-commerce takes 42% of FMCG sales in South Korea and 38% in China, vs about 10% in India (growing 43%)

    NielsenIQSouth KoreaJun 2025

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E-commerce · APAC

About this report

Published
Jun 2025
Type
Measured data
Countries
Regions

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