世界のスキンケア市場、オンライン購入比率が35.7%に拡大

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. ASEAN-6 online share of skin care reached 25.4% in 2025, overtaking Japan by 4 points

   Euromonitor International6 countriesJun 2026

2. In ASEAN-6, dermocosmetic skin care grew 23.6% a year (2020-2025) as Gen Z search out active ingredients by name

   Euromonitor International6 countriesJun 2026

3. Japan buys only 21.4% of skin care online vs 52.2% in China and 67.8% in South Korea

   Euromonitor InternationalJapanJun 2026

Used in Market Radar

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About this report

Publisher

Euromonitor International
All 7 Euromonitor International reports in the library

Published

4 Jun 2026

Type

Measured data

Countries

• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• Thailand
• Vietnam

Regions

• APAC

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