Visa holiday spending survey, Latin America 2025

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 70% of Brazilians and 65% of Mexicans have authorized a payment using biometric authentication

   VisaBrazilDec 2025n=1,000

2. 70% of Brazilians surveyed have used AI for help with shopping

   VisaBrazilDec 2025n=1,000

3. 80% of consumers in Brazil and Mexico fear fraud schemes are getting more sophisticated and harder to detect

   VisaBrazil, MexicoDec 2025n=2,000

4. 65% of Mexicans have authorized a payment using biometric authentication

   VisaMexicoDec 2025n=1,000

5. 75% of Mexicans surveyed and 70% in Brazil have used AI for help with shopping

   VisaMexicoDec 2025n=1,000

Used in Market Radar

The Market Radar pages that use this report.

About this report

Publisher

Visa
All 9 Visa reports in the library

Published

11 Dec 2025

Type

Survey

Sample

n=2,000

Countries

• Brazil
• Mexico

Regions

• LatAm

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