Raio X do Investidor Brasileiro, 9a edicao (Anbima / Datafolha)

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 34% of Brazilians have experienced at least one financial fraud or scam situation

   Anbima / DatafolhaBrazilJul 2026n=5,832

2. 36% of Brazilians are investors (hold financial products), slightly down from 37% in 2024

   Anbima / DatafolhaBrazilJul 2026n=5,832

3. 9% of Brazilian investors use AI assistants as a source of information about investments

   Anbima / DatafolhaBrazilJul 2026n=5,832

4. TV fell from 34% to 21% of Brazilian investors' information-source mentions in five years; YouTube is the most cited channel

   Anbima / DatafolhaBrazilJul 2026

Used in Market Radar

The Market Radar pages that use this report.

About this report

Publisher

Anbima / Datafolha (Anbima)

Published

Jul 2026

Type

Survey

Sample

n=5,832

Countries

• Brazil

Regions

• LatAm

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