Consumer Barometer 01/2026: Dialogbasierte digitale Beratung im Handel

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 78% of 18-24 year-olds in Germany would use conversational (AI) digital advice when shopping in future

   KPMGGermanyMar 2026

About this report

Publisher

KPMG
All 13 KPMG reports in the library

Published

10 Mar 2026

Type

Survey

Countries

• Germany

Regions

• EMEA

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