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Cautious consumer landscape continues into 2026 (KPMG Consumer Pulse)

KPMG UK30 Dec 2025Surveyn=3,000United Kingdom

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What Market Radar took from it

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  1. 21% of UK consumers say they are likely to buy more second-hand goods in 2026 than in 2025; 31% of 18-24s

    KPMG UKUnited KingdomDec 2025n=3,000

  2. 31% of UK consumers spent less on clothes & footwear in Sep-Nov 2025 than in the previous three months (10% spent more)

    KPMG UKUnited KingdomDec 2025n=3,000

Used in Market Radar

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AI Consumer Trends for members

E-commerce · EMEAFashion · EMEA

About this report

Publisher
KPMG UK (KPMG)
All 13 KPMG reports in the library
Published
30 Dec 2025
Type
Survey
Sample
n=3,000
Regions

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