From AI to BNPL, PayPal Survey Reveals How Merchants Can Win the Holidays (2025 Holiday Shopping Survey)

What Market Radar took from it

The figures Market Radar reads from this report, as its data records them, each with the publisher, the place and the date.

1. 34% of US holiday shoppers plan to use AI to find the best deals.

   PayPalUnited StatesOct 2025n=1,000

2. 40% of Americans have used AI to assist with a purchase in the past year (61% of Gen Z).

   PayPalUnited StatesOct 2025n=1,000

3. 52% of US shoppers are more likely to purchase when BNPL is available.

   PayPalUnited StatesOct 2025n=1,000

4. 64% of US shoppers plan to shop in-store this holiday season; 41% both online and in-store.

   PayPalUnited StatesOct 2025n=1,000

Used in Market Radar

The Market Radar pages that use this report.

About this report

Publisher

PayPal
All 3 PayPal reports in the library

Published

22 Oct 2025

Type

Survey

Sample

n=1,000

Countries

• United States

Regions

• US

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